While most crisis firms focus on marketing-driven buzzwords, we’re focused on research-proven theories of image repair and restoration built off literally centuries of communication research.
Our approach to helping clients navigate through crises is based on the research of communication scholars William Benoit and Karrin Vasby Anderson. Their efforts provide the essential framework for mapping the path forward after an image-damaging event. We’ve been providing commentary on image repair strategies for nearly two decades, and we hold great confidence in their effectiveness.
For insights, call Tim today at 352.222.2706 or email tim@burke-communications.com. Also see our case study: